Friday, September 3, 2010

We’re nearing the home stretch

It’s not quite the last of the ninth inning, but we’re entering the home stretch and it’s time for the team to drive for the winning touchdown.

Translating today’s sorry bouquet of mixed sports metaphors, we’re looking at September, October, November and December to reach (and exceed) our goal of 250 new members in 2010.

We have now signed up 165 new members since January 1, 2010. PSARA has never in its history grown that fast. We can be proud of that growth. But not so cocky that we get tackled short of the goal line. Here’s what we propose.

Many of our members have responded to our monthly appeals in these pages. Some have come through for us time and again. We salute them. But a majority of our 900 members have yet to sign up their first recruit or send in their first gift membership. We appeal to these good members: Identify a friend, relative, neighbor or workmate right now. Introduce that person to The Retiree Advocate. Sign that person up. If need be, offer to give her or him an introductory year’s membership.

Let every member help pick up the pace as we near the finish line. Make September a victorious month!

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